About the campaign

Interstate motorcyclists make up nearly half of all visitor fatalities and serious injuries on Tasmania's roads.

Tasmania isn’t like other states. It’s mountainous, there are lots of winding and hilly roads and the weather is changeable. Enjoy the Ride shows how motorcycle-riding visitors can make the most of their tour.

Some of our other campaigns

Road Safety Starts With Me

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Click. Store. Go

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Cyclist Safety: Let’s have each other’s backs. We all have someone to get back to.

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